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Experiential Graphic Design: Generating Urban Renewal by Improving Safety and Connectivity in Bicycle Pathways
Lawrence, Molly

2016, MFA, Kent State University, College of Communication and Information / School of Visual Communication Design.
Post-industrial cities today are experiencing an influx of new generations moving into local urban communities. Street culture and walkable downtowns and districts are progressively developing in these urban areas, and the need is present for safer and interconnected bicycle infrastructure. Research has proven that the success of a walkable and bikeable environment plays a significant role in the comprehensive sustainability of a city. Therein lies an opportunity for design to help foster environmental experiences involving the urban streetscape. Experiential, or environmental, graphic design elements can improve the safety and connectivity of bicycle pathways for the betterment of the city as a whole.

This investigation explores the value that environmental graphic design elements can contribute to the development of safer bicycle pathways, and further examines the role of wayfinding increasing the connectivity of urban bicycle networks. A case-study design investigation was executed involving districts and roadways in the near-west downtown Cleveland, Ohio area. The location is a primary link connecting west side neighborhoods to downtown Cleveland spanning three urban districts, making it a relevant area of study. This study uses design research tactics and prototypes to further understand how design can improve the user experience of Cleveland’s bicycle pathways.
Ken Visocky O'Grady, MFA (Advisor)
Jessica Barness, MFA (Committee Member)
David Middleton, MFA (Committee Member)
122 p.

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Lawrence, M. (2016). Experiential Graphic Design: Generating Urban Renewal by Improving Safety and Connectivity in Bicycle Pathways. (Electronic Thesis or Dissertation). Retrieved from https://etd.ohiolink.edu/

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Lawrence, Molly. "Experiential Graphic Design: Generating Urban Renewal by Improving Safety and Connectivity in Bicycle Pathways." Electronic Thesis or Dissertation. Kent State University, 2016. OhioLINK Electronic Theses and Dissertations Center. 20 Apr 2018.

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Lawrence, Molly "Experiential Graphic Design: Generating Urban Renewal by Improving Safety and Connectivity in Bicycle Pathways." Electronic Thesis or Dissertation. Kent State University, 2016. https://etd.ohiolink.edu/

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