Doctor of Management, Case Western Reserve University, 2022, Weatherhead School of Management
Latinos are the largest minority group in the United States. The number of Latino-owned firms has grown from 2.3 million in 2007 to 3.3 million in 2012, highlighting a 46.3% growth rate. Reports from 2017 estimate that Latino-owned firms create nearly 3.2 million American jobs and drive more than $2 trillion in GDP in the U.S. Despite their strong growth rates and growing contribution to the U.S. economy, only 3% of Latino-owned firms exceed $1 million in annual gross revenues—less than half the rate of White, non-Latino-owned firms. Much of the literature on Latino and ethnic entrepreneurs focuses on the barriers to growth the individual entrepreneurs and their firm's experience or their lack of resources such as economic or social capital. Our mixed-methods study—integrating qualitative and quantitative research findings—highlights differences in how Latino entrepreneurs of large, scaled firms differ in their approach when compared to Latino business owners of smaller firms. Moreover, we find differences in how Latino entrepreneurs approach sense of community, belongingness, and humility when operating their businesses, which differs from non-Latino, Anglo entrepreneurs in the U.S. While our qualitative findings highlight the salient traits—sense of community, belongingness, and humility—with Latino business owners of scaled firms, our quantitative findings show trends that highlight clear differences between Latinos and Anglo business owners. Also noted in our findings is that Anglos continue to financially outperform minority entrepreneurs, including Latinos.
Committee: Philip Cola Ph.D. (Advisor); Stephan Liozu Ph.D. (Advisor); Mike Stull DBA (Advisor); Corinne Coen Ph.D. (Advisor)
Subjects: Business Administration; Business Community; Entrepreneurship; Ethnic Studies; Hispanic Americans; Management; Social Psychology; Social Research