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How Conscious Capitalism Affects Gross Profit Margin Over Time

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2023, Honors Theses, Ohio Dominican University, Honors Theses.
Business is a vital part of American society, and the decisions made by businesses affect more than just the economy. Conscious Capitalism (CC) recognizes this important role, and it challenges businesses to operate in a responsible manner. That being said, CC understands the need to make a profit in order to succeed in a competitive market. This practice claims that by following four tenets of conscious business—conscious leadership, conscious culture, stakeholder orientation, and higher purpose—businesses attract customers and will experience increased profits over time. This study found that, while the gross profit margins of companies who practice CC were similar to those of their non-conscious counterparts on a year-to-year basis, CC companies did experience a greater increase in their gross profit margins over time.
Arlene Ramkissoon (Advisor)
Edward Lukco (Other)
Douglas Ruml (Other)
38 p.

Recommended Citations

Citations

  • Newsom, A. R. (2023). How Conscious Capitalism Affects Gross Profit Margin Over Time [Electronic thesis or dissertation, Ohio Dominican University]. OhioLINK Electronic Theses and Dissertations Center. http://rave.ohiolink.edu/etdc/view?acc_num=oduhonors1682188700778533

    APA Style (7th edition)

  • Newsom, Alyssa. How Conscious Capitalism Affects Gross Profit Margin Over Time . 2023. Ohio Dominican University, Electronic thesis or dissertation. OhioLINK Electronic Theses and Dissertations Center, http://rave.ohiolink.edu/etdc/view?acc_num=oduhonors1682188700778533.

    MLA Style (8th edition)

  • Newsom, Alyssa. "How Conscious Capitalism Affects Gross Profit Margin Over Time ." Electronic thesis or dissertation, Ohio Dominican University, 2023. http://rave.ohiolink.edu/etdc/view?acc_num=oduhonors1682188700778533

    Chicago Manual of Style (17th edition)